A new tool for creating, sharing and iterating user personas.
Just trying to get the word out there, get some feedback, make some connections and further test my own assumptions about my intended user groups. Comments and questions welcome.
Just trying to get the word out there, get some feedback, make some connections and further test my own assumptions about my intended user groups. Comments and questions welcome.
Longer version ;-)
Me: I'm about half dev & half UX. I do persona development among other things. For the last 10+ years that's been mostly in agile/lean contexts.
I'd disagree that the persona development is a long process. Persona documents are a communication tool — an artefact. It's user research that (can) take the time if done traditionally. Persona are one tool in communicating that research.
Managing the research, doing the analysis/synthesis of that research - that's the hard bit. Persona are one output from that. Your site reads like a persona creation tool - that's not the hard problem.
That said, using persona well in more agile/lean contexts is an issue for some folk. It's one various folk are already addressing in various ways (the ad-hoc persona structure you see from folk like Luxr, my incremental persona work, etc.). So there's definitely a problem to be solved for some people.
However, in my experience it's not really a software or tool problem. It's a discipline silos / workflow problem. One you get past that there are a bunch of existing tools that seem to support the necessary work just fine.
Reading your site I have no real idea what you product does, what pain points it solves, and how it would help.
Sorry ;-)
Obviously no product is a good fit for everyone, but if it solves a problem for enough people, its worth pursuing :)
The problem I have is, reading the landing page, I have no idea what the product does.
I've just shown it to three other UXish people. Neither do they ;-)
That suggests there may be a problem with the articulation here somewhere...