Just showed my Desi girlfriend your site and she says pictures with models are very important. Some women prefer to see those dresses actually worn by someone so they can understand it better.

I personally think there's a lot going on with the website. Almost like you're selling too many different clothes. If you can cutback somehow or focus on an area, that could be effective.

Also, you really need to highlight the FREE SHIPPING. That's a major seller for many people, even if others are offering it.