The article pegs the total development cost of the plane at the cost of developing an Airbus plane. That's about $10-15 billion, or more than an order of magnitude more than all of the money that has ever been raised in Kickstarter history. Probably more than all the money that has ever been raised by crowd funding period.
Sorry for the naive question, but any ideas on why it costs so much? Wouldn't putting 100-200 top engineers on it for a few years be enough? What do they need 300 million for?
To maybe put that in perspective, $100 million a year is the budget of one of the smaller F1 teams.
This build-test-debug loop costs millions and may take months or years, and a single spectacular failure can sink the entire project (e.g. DC-X).
Most engineering is not like software! For example, most of the cost of a bridge is not the civil engineering to design the structure...
Not just that, but original R&D is much more expensive than implementation of proven designs. Not knowing which designs will work, or whether the overall idea will even work at all, greatly increases the number of design/build/test/debug cycles needed to build a product.