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He says that the reduction in sensitivity on the digitizer "scared the hell out of [him]."

Why do people say stuff like this? You know what scares the hell out of me? Getting mauled by a bear.

Hyperbole is what's known as a "rhetorical device" (http://en.wikipedia.org/wiki/Rhetorical_device) — a technique that an author or speaker uses to convey to the listener or reader a meaning with the goal of persuading him or her towards considering a topic from a different perspective, using sentences designed to encourage or provoke a rational argument from an emotional display of a given perspective or action.

> You know what scares the hell out of me? Getting mauled by a bear.

Why do people say stuff like this? You know what scares the hell out of me? Getting mauled by two bears.

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