There are also multiple ways to build this kind of feature. Balanced is doing it 'the right way,' but you can fake it till you make it, and hope that Visa/MC doesn't get mad at you before you build out the real implementation. That way is also cheaper...
As an example of the benefit of 'the right way,' Balanced will be immediate for a large percentage of cards, rather than the 1-2 days that this page claims.
[1]: http://jonbwhite.tumblr.com/post/66853226398/how-square-move...
I don't have any special insight into how Stripe is doing it, but the extremely low cost and the '1-2 days' sounds like unreferenced refunds. I could be wrong.
The 'right way' is basically a new product, in my understanding and so, like any product, they charge what the market will bear.
The first I know of is Giftly, a gifting startup (around 2010?). Maybe there are earlier examples.
It sounds like both Balanced and Stripe will use them :-). But let's not turn this into a Balanced vs Stripe thread. It's not especially relevant for users and we'll stay out of the way when you guys have your public launch. Continued good luck!
Hey, as I said below, I'm a Stripe customer: you guys are great. Frankly, I don't even see Stripe and Balanced as directly competing. Well, Balanced is deep in a vertical of one of your products. When I took the job at Balanced, I kept on selling my books through Stripe: you guys kick ass for that use case.
> we'll stay out of the way when you guys have your public launch.
That was gonna be today. ;) :(
(Balanced co-founder)
Can't tell if that was a little jab at the end there, but I'll give you the benefit of the doubt. :-) My preference for and interest in Stripe as the operator of a Stripe Connect service is clear to anyone who clicks on my profile. :-)
Something I did learn today is that what Balanced really excels at is making marketplaces easy. Stripe doesn't do this well at all...at least not yet. So I think that for now, there's room for both.