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Can you provide any background on Firebase's thinking for where this, strategy-wise, fits into the platform?

For example, is this supposed to be more of an add-on service for folks who already use Firebase or intended to woo new developers?

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Firebase gives you the ability to create dynamic pages with no backend requirement. This left a really small gap that the developer still had to host that HTML/JS page somewhere. So Firebase already supplied the backend now they also supply the hosting.

In short, both. :-) This was a commonly-voiced pain point for our existing customers and fits very well with our vision to make Firebase the best platform for building modern apps.

But when we do something, we like to do it "right" and so we also think Firebase Hosting comes with a very compelling feature set (Simple Deploy/Rollback, Automatically-provisioned SSL, and a global CDN). So we're optimistic it'll also attract new developers to the Firebase platform.

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