I can see how you would have expected that. I have changed the title, but I think it's too late either way. I'll have to be clearer next time!
If this is your general marketing tact, I'd consider revising it a bit. The text of a link sets an expectation for users. When they click through, the degree to which the content matches that expectation will set the tone for the rest of the interaction. The feeling of being "duped" in to clicking is amongst the worst that a user can feel.
Please understand that I'm not making an indictment of the character of your marketing. I anticipate your gut reaction will be "we didn't intend that". No one intends to offend customers, but sometimes it happens.