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Plans change. Why would Facebook buy them if not for the data?

It's not like Facebook is in need of new users and the app itself isn't especially novel from a technical POV.

FB hired the team they don't give a damn about the users or the data.

If FB hired them for the team, though, there's no reason to keep the app around. Those people would be moved into new roles and the app would be sunset.

Let's see 6 months from now if the app is still around -- personally I bet it won't.

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