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This probably isn't news to you, or anyone that cares about Facebook. I was curious about your description and went to investigate, only to find out that it seems Facebook pages are completely inaccessible unless you are signed on. I recall previously being able to see company or event pages without having signed in previously.

I suppose without logging into Facebook you can't make them any money, so why bother giving you any access.

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That's untrue. Facebook pages are accessible even when you're not logged in. This loads perfectly fine from an incognito tab: https://www.facebook.com/sears

I'm willing to bet at some point Facebook's default permission model changed the defaults for a page from public to private for Facebook users only. Because my experience has been that I could access a lot on Facebook without being logged in, but now its quite rare to be able to do so (at least for smaller pages, something like Sears has the diligence to make sure things are setup correctly).

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