They seem to be another site in the same vein as Tindie etc, but I've never heard of them despite being right in their target market (aside from not being in the US/Canada, which isn't usually an obstacle to hearing about US-only stuff) and despite following most of the avenues where something like this would usually be mentioned.

Every X acquites Y post should have an HN disclaimer!

Show HN> Who was Y?

The story of Y is never told in these shut-down notices...

not sure how reliable. but 'less than 10m'

http://recode.net/2014/04/23/etsy-paid-less-than-10-million-...