Great post.

>> Research should weigh heavily on building your product/ service WITH your customer-PARTNERS

I have often advocated this from a business development perspective. It becomes a free way to elevate your customer to someone driving the iterations rather than a receiver. They are a gold-plated, VIP, so-important-they-make-suggestions- partner. An easy win.

>> Market like a king with a blacksmith’s earnings.

Really astute advice.

All in all a great list - accurate, brief and clear. What is next for you?