Mostly, I'm worried about trust. The thought was people might be worried that they paid their BTC for nothing. I'll chat with the guys about this, we definitely need to look into a better time solution.

The other thing is- gift cards are all about vendor lock-in, and that's bullshit. Thus the focus on getting your money back in your pocket.

Actually, I think this model is a step forward for btc transactions in general. Getting the details worked out 'in the wild' like this should net them a compelling platform to build from down the road too.