One point - take a look at the copy on your pricing slider. 'You Earn' makes it sound like that's all I'm going to get out of this deal. It took me a second to realize it was the difference between the dealership and instamotor.
Thanks for the note. Yeah you're right. We'll make the update to clarify that. We had it as "saved" before, but that didn't seem to make sense. Still trying to find the right wording, but we'll update it today or over the weekend most likely. Thank you!
I jest of course. I think going for the simple "Get more cash out of selling your car." Is probably the simplest.
Dealership pays you: $5,000 InstaMotor pays you: $5,500 --------------------------- You get paid an extra: $500
I had the same issue. Couldn't figure out the 'you earn' part for a solid 30 seconds or so.
Dealership pays you: $5,000
InstaMotor pays you: $5,500
---------------------------
You get paid an extra: $500I think showing what they make from a dealer, then what they make from you like this:
Dealer Trade In: 10000
With InstaMotor: 10500 (+500)
The big "selling" point to me is: this is really easy -- and it won't cost you anything extra in time or money. In fact, you could end up getting more money for your car and with almost zero effort. Which, I think the copy does a good job of.
While I know what you are saying reading it quickly seems like you give 80% less than a dealer. That you are a worse deal. Might want to rephrases it just a bit.
I think something like "that's an extra x with InstaMotor" or "Make X more than the average" It's hard to restrict it down to just one word -- don't do it if you don't have to. I was very confused by earn at first.
Maybe instead "Make 2,000 more with Instamotor"