Here's an illustrative example of just how arbitrary these regulations are...
In USA, donation-based crowdfunding is legal but equity-based crowdfunding is not. In Finland, it's just the other way around: a company can sell equity to private individuals, but it can't take donations [0].
In both cases, the proponents of the laws claim that the average citizen is dumb and would be ripped off if these protective laws weren't in place. Yet somehow Finns are smart enough to invest into private companies whereas Americans aren't, and meanwhile Americans are smart enough to make their own decisions about donations whereas Finns aren't.
Both of these laws are just historical accidents at this point. They made sense in an era where information was hard to acquire, but today you can just google a person's name to find out whether you want to invest in her project. Arbitrary limitations around crowdfunding should go.
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[0] More precisely, one needs a "collection license" from the police to take donations in Finland. This is only available to registered charities, so doing a Kickstarter is effectively illegal for Finnish companies and individuals.