I really don't mean to come across as some curmudgeonly asshole but I just don't understand why every great festival ends up getting ruined by people who want to make it into something else. Why can't we be happy with simple excellence? Sundance Film Festival, for example, used to be about movies. The movies are still there but the private parties and the celebrity product giveaways and Main St. celebrity interviews on the E! channel are what most tourists come to SFF these days. It's tragic.
It's like CES suddenly becoming all about crazy Ukrainian 36-bit vinylcore bands that were barely allowed into the country because CBP was afraid they'd claim asylum.
I think what they mean by the "world" is the U.S.
2013 Glastonbury: 135,000 [0]
SXSW (music): 82,119 [1]
Neither of which compare to anything on this list[2]:
10th EXIT (NOVI SAD, SERBIA): 200,000
1st DONAUINSELFEST (VIENNA, AUSTRIA): 3,200,000
[0] http://en.wikipedia.org/wiki/Glastonbury_Festival [1] http://en.wikipedia.org/wiki/South_by_Southwest [2] http://www.mtviggy.com/lists/the-10-biggest-music-festivals-...
So even in the US SXSW is completely dwarfed by Coachella and Summerfest.