How the hell you monetize it to turn $8.6m in to an even bigger pile of cash is beyond me though.
I guess that's why i'm not an entrepreneur.
How the hell you monetize it to turn $8.6m in to an even bigger pile of cash is beyond me though.
I guess that's why i'm not an entrepreneur.
What this shows is that investors now want to be a part of the next Instagram or WhatsApp. They are literally throwing away the notion of profitability or monetization. Now the model is to get as popular as possible as quickly as possible. If you win that lottery Facebook or Google will sink BILLIONS of dollars into you.
My bet is these investors are looking at an app that has existed for less than two months and think they are getting in early on the next one of those. I'd love to know what the valuation was (north of $17M at least).
To be fair Google had no idea how they were going to monetize search for a significant amount of time.
I'd say the pivot is from usefulness / utility to entertainment / novelty.
Yep. Attention is the most valuable commodity these days and Secret has certainly managed to obtain it. Ad-based monetization would be pretty easy...if they even want to try monetizing before getting much bigger.
I'm a fan of secret, but where is it going? What is the bigger play? Surely there must be one for > $8 million.