Add "built-in fulltext search" and the fact that you've just replaced Redis, Sphinx/Solr/Lucene, and Mongo with a single application.
THAT, I think, is the biggest sell, at least to me. The fact that PgSQL does so much and so well.
I used Pg for full-text search in the past and the fact that I did not have to bother with setting up Solr or an interface was a wonderful feature. The search index lived right alongside my data.