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Sounds interesting. Hopefully they will release more technical information about what makes it "archival" quality. Seems like a normal Blu-ray at first glance.

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Sounds like they have a disk with a large storage capacity and perhaps a slower read time and the marketing just did it's self.

I would have imagined some special material that can last longer and is at lower risk from scratches...

like it says, higher capacity (300GB, 500GB, and 1TB) along with higher redundancy.

But they don't say how well it does, compared to the problem of cd/dvd, that fail to work after 10 years for no apparent reason( no visible physical damage ).

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