I also told them that the community seems confused about the product and that this page seemed to be mostly marketing bullshit. For some reason that made them really defensive, and they explained "It's pretty clear from the page what we're offering and the people we're trying to reach will see the value."
FYI to those wondering.
"Mathematica in the cloud" would be Mathematica Online, a separate product from the Programming Cloud: http://www.wolfram.com/mathematica/online/
See http://www.wolframcloud.com/ for a wider overview.
The Programming Cloud is specifically focused around workflows and features that programmers are likely to want and need.
So I doubt any of us would have told you that the Programming Cloud is "Mathematica running on our servers with better data store and NLP integration." That's not the way we think or talk internally about our technology stack, and its certainly not the way we talk to customers.
I do hope you were making a joke.
For more information about the language, check out http://reference.wolfram.com/language/, as well as http://www.youtube.com/watch?v=_P9HqHVPeik
How much of advanced technology was forgotten and eventually reinvented due to the lack of proper advertising?
Lisp and Smalltalk contained lots of ideas that made Wolfram products possible. Hackers who appreciate those ideas should probably be excited that a successful entrepreneur exists who makes larger audiences familiar with them at last.
What is irrational or religious about despising attempts designed to obfuscate meaning? Good advertising would communicate clearly. If you can find programmers that also despise non-deceptive advertising you might be onto something.