A bit OT:

In 2006, Volkswagen made an ad in the States for the Golf GTI and called it "turbo cojones". Apparently, they didn't know that "cojones" means testicles. They didn't do their research.

While spritz is a seemingly normal German word (spritzer means splash and the logo shows a water drop), the phrase I was spritzing is actually an extremely bad branding choice. It's usually said in a specific context and means:

I was ejaculating.

Edit: It could also mean I spilled the tomato sauce, but it's still poor.