Why Ads are becoming more annoying
omarabid.com
omarabid.com
I'm not even sure you benefit from the analogy, since I found it to be significantly more difficult to understand than your value proposition. Automating the process of tossing up a "If you block our ads, we don't get paid, please unblock (link)" message over a sad-looking animal, intelligently selecting the most valuable ads that can bypass blocking, and providing quantitative insight (graphs, etc) into the tradeoffs of different ad campaigns are all interesting propositions. But you're awfully cagy about what it is you'll actually be doing to a degree that seems ridiculous next to the enthusiasm with which you thrust your political views into the discussion.
More details, less politics.
I like the concept of a service that tracks adblock usage. That's actually something that's missing: insert a tiny javascript tag that adds a Google Analytics counter for adblock usage.
What rising costs?