I don't get it.
Why did he get harassed?
Because he made money?
Why did he get harassed?
Because he made money?
I have the impression the author saw it as a marker on the path to making more high quality games, and is horrified by the idea of becoming the CEO of Flappy Bird Inc., much as the creators of novelty songs that become one-hit wonders end up being permanently associated with something stupid that was done for a joke and/or a quick buck.
Also, I see a significant social stigma in Vietnam to exploiting 'that stupid game my kid is wasting all his time on.'