So, no, domain (re)sellers aren't the only ones benefiting. And TBH the credibility of your statement is questionable given that ICANN doesn't directly sell domain names anyway.
Besides, even if it where some github.io page or something, I got the link here, now I can bookmark it.
Half a year from now i wont remember liquidapsive.com or http://www.yahoo.com/geocities/en/us/~liquidapsive/home.html anyway.
I actually don't think using domains instead of paths or sub-domains makes things easier at all. Here's an example. Lets say you wan't to know about the latest playstation. Where do you go? ps.com, playstation.com, playstation4.com or sony.com? As a non gamer, I have no idea but I know its made by Sony so I guess that's where I'd go.