Hacker News Reader

So wait--you said you almost went back to collecting CC's up front, and that article says it was a better fit than the no-CC trial, so what data did you collect to say otherwise?

You're arguing both sides Brennan. :) I'm confused as hell as to which worked and why.

View on HN

Sorry, should have been more explicit: For most of Planscope's history, I captured credit card upfront. Growth was decent, but I wanted to see what would happen if I dropped that requirement. So I did, and growth plummeted (very few signups were converting.) My gut reaction was "REVERT!" (which is where that blog post stemmed from), but after talking with a few people I figured that maybe it's not as simple as just changing how signing up works... maybe I need to tweak a lot of other stuff. So I did, and now that it's been in production for a few months growth has eclipsed the card upfront rate.

So what all did you tweak to make it work? If you'd prefer not to be public about it, message me in the Academy (this is Dave Rodenbaugh)

Reply on news.ycombinator.com