Methinks you've misunderstood me. If I had money to invest, how would I do so in this area? If I buy stock in Google, I don't learn search engine technology. When I buy Apple, I don't learn hardware design, etc.
It's a little tricky since basically all Bitcoin companies are startups and so are only open to accredited investors. But one thing you could do is short the competition - Visa, Mastercard, AmEx, Discover - on the public exchanges.