My family is my top priority - both spending time with them, and providing a comfortable (but not extravagant) lifestyle.
Second priority is not working myself to the bone. I consider myself a hard worker, and I'm willing to put in an all-nighter where it's needed, but anything over 50 hours per week is not cool.
Finally, I'd like a job where I enjoy my work and have room to grow. I know I won't love every minute of it no matter what I do, but as long as it's not a grind and there's a (fairly) direct relationship between hours in and reward out, I'm game.
I'm not looking to "get rich" - there's plenty of time for that. Right now though, between contracting and my day job, I work 60+ hours/week and I hate it (but I need the contracting to supplement my income). I still make time for my family but this means sacrificing sleep to make deadlines and I don't wish to continue this any longer than I have to.