How using Google Images can cost you $8,000
prdaily.com
prdaily.com
Better title: “How wilfully infringing copyright can cost you $3,000”
> We were under the mistaken impression that before anyone could be sued, the offender had to ignore a request to take down the copyrighted image.
That’s only if a third party, i.e. not you, put it up on your site.
Deleted comment
What did they think would happen?
A company specializing in content-based sites not knowing this is like a physicist not knowing f=ma.
Which has absolutely nothing to do with anything here except sour grapes grumbling. "Yes, we took the photo, but it was a bad photo"
I mean, if it was a crappy photo, why did you use it in the first place?
I'm also surprised that hotlinking files still counts. I'm hesitant to endorse anything that criminalises linking to a web resource.
No, you aren't the victim here.
1. It cost $3000, not $8000 - what the lawyer originally demands doesn't have much to do with how much it costs. Still a lot of cash? Sure, but less than half the title.
2. If publishing material is your business, it's pretty strange that you don't know some basics of current copyright laws. The list of "even ifs" is a bit worrying/misleading. Someone knew the image was copyrighted, since that's the default unless it's expressly royalty free. DMCA safe harbour is meant for providers that display user-generated content, not publishers who write and (presumably) edit blog posts.
3. What would the author of this post do if their copyrighted content (maybe a blog post?) was published on another site for profit? Maybe they'd send a nice takedown notice, maybe they'd ignore it and hope for the exposure, but maybe - especially after a while - they'd have a lawyer ask for some money, if they thought it was hurting their business.
So, yeah. Heed this lesson if you publish stuff, and use the heaps of royalty free images out there. Or (gasp) pay for them.
The author of this post works for http://www.contentfac.com/, a digital PR/branding firm. How did they not know this? If I took a logo they made and used it for my own company, I'd expect them to have the exact same reaction.
In Germany, we had nasty trolls who got their pictures (e.g. for cooking recipes, but there were also lots of similar schemes) high up in Google Image search and sued countless people for extraordinary amounts of cash.
Before I can even consciously notice them, my reflex action is to press escape or click on the close icon :)
I'm not sure how these guys ended up making money by writing web content and didn't know their copyright ABCs...