Do you feel that trading in your privacy to simplify the login problem (and allow you to avoid actually paying the people whose space you are occupying when you use their power and wifi and restroom and hvac) is worth it? It isn't for me, and so I ask, what problem is it solving?
Not everyone is a Hacker News reader.
Also I haven't seen the terms, but I'm wondering if Facebook give out direct personal information. Assuming they don't, would you rather be seen as John Smith of 14 Main Street, DOB 1990-08-23 or 18 - 24 male who likes football?
And a more direct, measurable reason to providing wifi. I'm sure if they don't already, they will provide metrics on checkins and impressions from them. Will help FB get future ad spend from them once they are seeing results. Very clever.
Actually, it doesn't really address that at all. It doesn't discriminate against non-customers (or people in the business next door, or people in their car outside) as long as they have Facebook accounts to check in with. The upshot is that the check-in even from a non-customer is probably worth it to the owner.
> And it helps non-technical business owners provide decent wifi.
Not sure about that, either. I think it's still incumbent on the business owner to acquire and set up one of the supported "smart" routers. Facebook's only help here probably comes in the form of some documentation.
http://www.zdnet.com/firm-facebooks-shadow-profiles-are-frig...
Nothing stops someone from tagging you in a photo. Nothing will stop people from posting "Hanging with XXX @ YYY". Putting 2 and 2 together: they now know who you are, types of places you visit, and what you look like. And you never made an account. After this your choices are:
- get radical with friends about what they post about you
- give in and use facebook
- stop hanging out with your friends
Besides it doesn't solve the identification problem at all, as in lent credentials, fake accounts, hacked accounts and things of this ilk. It turns facebook acounts in commodities to be traded to access the internet.
An the worst part is that it's an attack on the very foundations of the Internet.