OP here. Completely agree that "wrong" is a subjective and relative measure. It depends on what one's priorities are: utility to the world or personal profit or whatever else. I did make an assumption about Evan's intentions and thought-process, but his action remains the same. He passed up taking cash for Snapchat, an app that has no real value in my personal opinion. He also passed up the opportunity, in my opinion, to take that cash and create something of real value. I may be wrong to come to those conclusions, but they are my opinions. I suppose you can call it hubris to post my opinion on the internet, as it is obviously comparable to turning down billions of dollars for a useless product.