>>The company was too reluctant at patching the exploit until they knew it was too late
Did they give Snapchat enough time to fix this before releasing this data?
NOTE: I've heavily edited this comment because when I first read the website I thought snapchat ignored the people who found an exploit but re-reading, it's no longer clear to me that releasing this data is not pure malice.
NOTE2: The link from couchdive's comment makes this more interesting - http://www.zdnet.com/researchers-publish-snapchat-code-allow... - but still, the webpage hosting the data said the exploit was fixed, so it wasn't ignored, so... I don't know what the purpose of releasing this data was.