Getting misquoted in an interview happens to almost everyone who has given an interview ever. It is a product of the interviewer trying to put an editorial spin on a story (i.e make it interesting) and human error (based on reporter time constraints). Being misquoted is the tax for using the interviewer's platform for marketing. For most people, the benefit of the publicity outweighs the tax. So you give the interview, knowing full well that the end product is going to come out somewhere on the spectrum of slight misquote --> just made up stuff. And this isn't going to change. But it is something to keep in mind when you're pitching PR for your startup. You will get misquoted, its a matter of degree. Share your words as wisely as possible. Unfortunately, unlike PG, the rest of us don't have a platform for setting the record straight on a misquote.