What's this mean? You've created your own KDF, and the questions were: why is it secure, and why didn't you use an already-proven KDF? Unless I'm misreading something, it sounds like you've responded, "It's not that important, because our target market isn't people who care about their security." Is that correct?
EDIT: Judging by the upvotes, at least 5 other people are interested to hear your thoughts on this. Considering this submission is almost off the frontpage, that's a lot. As a security product, you should consider clarifying your position on this, because your statement currently sounds like, "We don't think security is a big deal since it's not a big deal to our target market."