Your experiences with high schools are different than the ones I've encountered. The social hierarchies aren't oriented around the sports team, but rather the standard hierarchy with the wealthy at the top and the poor at the bottom.

Granted, there's some variation, and being athletically talented or aesthetically pleasing can move you up the hierarchy, but being poor and having both of those traits will only raise you as high as the ugliest, clumsiest, wealthy student.

In four years of high school, I could only ever name one basketball player and that was only because he was my debate partner is speech class. I never knew who the quarterback on the football team was, despite hearing of some impressive victories. I was far more aware of the less popular sports (e.g. track, tennis, gymnastics), precisely because the team members in those sports came from higher income families and thus had more popular athletes.