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Comment by source99 | Hacker News Reader

WHY WHY WHY?

What's the point of this service?

What are you really selling? I see that it is a report but are you trying to help startups? In what way specifically?

WHY are you creating this service? If its simply because you think its a good idea or you will be good at it, it will be very difficult to sell it without a better reason.

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I agree. The service is also very vague. Competitor analysis in what? SEO (ala SEMRush?), Competitor analysis in PPC? Competitor analysis in website audience(ala Quantcast?) Competitor analysis in the form of consulting?

it would mostly growth-related data-- you will get how the company has grown over the quarter in terms of users and revenue, what new marketing strategies they have undertaken, new products or features they have released, complaints current users are giving to them, and their overall strengths and weaknesses, as observed objectively by me. The point is to allow you "to keep an eye on your competitors" because most startups don't have the time to do so.

users + revenue is private for a lot of businesses.

For the rest, they all belong to the category of "social monitoring". That's the name given to this. It's a crowded market.

the point is to make competitive analysis available to any startup. So, if you signed up, I would manually do the research for you on any 3 competitors you like. This competitive analysis would be sent as a pdf, and the data would entail recent milestones reached the company, how many users they have, their current marketing strategies, what new products or features they are offering, etc. Essentially, it will allow you to examine the 4 p's of any company: product, price, promotion, and place.

I hope that helps. The first report would be free.

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