The assumptions they made are quite insane. To calculate how much value in bitcoins is required to facilitate online trades they fixated on proportion of total US households cash and deposits to their total expenditures. They assumed they will have amount of wealth in bitcoins that's in same proportion to 10% of their online expenditures. Then they extrapolated it to whole world.
Do Americans actually have cash and deposits at all? I was under the impression that most of their household expenditures are either directly coming from their paycheck or are credit based.
Not to mention that they "calculated" (how? they say that they divide 11trn by 0.7trn to get that) proportion to be 0.07 then they sliced it down to 0.04 because Americans have recently started saving money which is unusual.
They also assumed that shops will convert bitcoins back to dollars immediately.
When assessing bitcoins as a store of value they state bizarre things:
"Furthermore, the reputation of gold as a unique and safe store of value has been
growing for the past ten thousand years. It will take some time for Bitcoins to
acquire that reputation. We don’t know how to quantify the value of gold’s
reputation, but this reputation is probably the main reason that its value is 60 times
that of silver."
Personally I though that the reason gold is many times more expensive than silver is the fact that silver is vastly more abundant.
So for me it sounds more like: "If two questionably likely events both occur, BAML think that Bitcoin might have a maximum value of 1300 USD. Unless of course it turns out that pigs actually can't fly, then it could go higher."