Gunter Pauli on sustainable businesses [Lift'09]

I found that this talk about ways to do entrepreneurship to 'make the world a better place' transmits a lot of optimism and I hope it will be on topic here.

Recently I read and think a lot about finding practical ways to live AND work more in adequateness with my political, ecological and ethical beliefs. So even it for a CS guy like me those are more dreams than reality, I'm wondering how I could live contributing to/creating something good...