Luna delivers your packages when you're home for the night
useluna.com
useluna.com
I know that being in the App Store is a status symbol and so on, but most of my online shopping is still done on the web, and I sit in front of a computer at work - so most of the time I want to interact with Luna I'll probably be wanting a desktop experience.
I'm in NYC, so I can't use the service right now anyway. But if it launches here I'd be an absolute sucker for it, except that I won't be able to use it.
That article doesn't really apply here - it's discussing in-app advertising, app purchase fees and in-app purchases. I hope for Luna's sake that they aren't going to charge that $6.99 delivery charge as an in-app purchase, because they'll lose 30% instantly.
-Apple is known for rejecting apps that mimic the functionality of the website (even the mobile version)
-The lead developer is probably more comfortable using Obj-C than web technologies
-The business is designed specifically for mobile users. Services like Luna already exist; they're trying to tap into a different demographic
-As such, iOS development is cheaper than both iOS and Android
"We should make an app because if we don't Apple might reject the app we didn't make"?
The lead developer is probably more comfortable using Obj-C than web technologies
That is a terrible, awful, no good reason to restrict your target market. If a web site is worth making then it's worth making. Any lead developer worth giving even 1% of equity should be able to adapt to that. If you can do Objective C you can do the web.
The business is designed specifically for mobile users
If it's iOS only then the business is designed for a specific subset of mobile users. That's fine, but let's be clear. A responsive web site is also 'designed for mobile users'.
Don't complain now that you don't like them.
(and I didn't ask for reasons at any point but hey whatever)
Also, as you said, this is not either/or. If the lead was most comfortable with iOS but could also make a web app with a little more doing, then why not launch on iOS and then make a web app once the extra doing is taken care of?
That means straight-up app sales and things like in-game currency. It does not mean things like shopping via the phone or subscriptions like Spotify.
The profitability of iOS vs. Android is highly variable depending on what you're doing - doubly so when you're not in the traditional in-app purchase model. It would be wise to find out where one's profitability stands independent of these numbers.
Two reasons to build a native iPhone app: your app's icon on app page, and ability to push notifications
(Yes I know you can create Website shortcuts, but most people don't know how or don't care to do so).
As for the app being on the home screen, sure. But how often are you going to be looking at your phone and think "ooh, I'll use Luna for a few minutes"? Never. It doesn't need your attention that way. You'll open it when you get an e-mail notification about a delivery. I guess the core of it is that there's no real need for Luna to be an app at all.
The best part? It's totally free through January 15.
You are underestimating how much people are willing to pay for awesome convenience.
In this case, Luna could actually cut down the number of delivery attempts per package, and potentially reduce the carbon footprint of the delivery.
Would I pay $6.99 for it? Probably not. But is it "meh"? No, I think it solves an actual problem, possibly in enough of a way to build a sustainable business.
Congress passed a law in 2001 requiring any commercial entity to receive mail for another to submit a Form 1583A registering with their local post office as Commercial Mail Receiving Agency (CMRA). And then all their customers are required to complete a regular Form 1583 which is designed "verify" their identity and prevent mail fraud.
If they go without the CMRA the USPS can't legally deliver anything to them for their customers so all the small stuff you buy off of Amazon, eBay, etc are all right out. And for a lot of that stuff you're not going to know ahead of time if someone is going to send it via USPS or UPS or FedEx because it'll go whichever way is cheapest.
If they do the CMRA route then getting new customers is a big pain in the ass. I know this because I used to work for a well known CMRA and it was the Achilles heel of the business.
Perhaps it works because you can't send it to them by USPS so they'll never be the cheapest route.
Presumably when Amazon, say, are sending out an item they arrange the collection using some form of API and choose the optimal (by price I expect) delivery route. USPS would simply not be listed and so Amazon would route to Luna as expected.
Maybe it doesn't work like that, just a suggestion.
Everyone's software doesn't check names in any way whatsoever. I could send a package to: President Abe Lincoln 1600 Pennsylvania Ave NW Washington DC 20500
FedEx, UPS, USPS, DHL, everyone's software would eat that right up and spit out a label. That's because the name portion of the address usually doesn't mean anything. The White House is where it is irrespective of the person receiving the mail there.
Furthermore nearly all of the time this isn't an issue. The vast majority of all mail and packages go to the right address. People tend not to have items shipped to anyone but themselves or perhaps relatives. That's the reason there's a law that writes an exception to normal mail delivery only in the case where someone's doing it as a business (a CMRA).
And the only reason there's an exception there is that some (not all) CMRA owners 10-15 years ago didn't seem to care about preventing fraud and enough people got scammed to where it was a problem. It's expensive to scrutinize the incoming mail enough and that meant that the people who didn't scrutinize had higher profits so there was no corrective feedback through profits and losses. The only way to fix that was to make it a legal issue instead of an economic one.
The reason is that the software that FedEx, UPS, etc use to plan routes doesn't have something which maps P.O. box numbers to the street address of the post office that they are contained in. And from what I can tell the USPS doesn't publish that database, so even if FedEx, etc really really wanted to, they couldn't without spending several million (or more) to map them all manually.
It's unfortunate that it's not terribly convenient, but once you know the street address of the post office that your P.O box is located at, it's not a problem at all.
"Deliveries can include one or more packages."
Idk if I missed that before or if they just added it.
0) Often loses packages (~25% of the time)
1) Does not re-attempt delivery under any circumstances
2) Is unbelievably crowded by customers who are enraged by 3)
3) Staffed by people who do not care about their jobs at all
4) Has a minimum wait of 30 minutes to get your package
Is 30 minutes of my time plus transit to and fro worth more than seven bucks? Probably yes.
I've been using private mailbox services for nearly 2 decades now and they have it all over the USPS PO. 24-hour package pickup. They throw away junkmail for you. They will text you when you have a package. They can accept shipments from any carrier - USPS, UPS, FedEx, etc.
They will forward mail in batches to another address, say you moved out of state but still want your old address to keep working for another 6 months. If you file a change-of-address form with the USPS they sell that info to anybody with a couple of dollars (like your college alumni association and any other charity you ever donated to). Some will even open your mail for you, scan it and email it to you.
Plus, the address looks like an apartment but it is not your home address - so telling someone where to mail you doesn't also tell them where you live.
No more post office nightmares.
Check out Parcel: http://fromparcel.com. Just launched for New Yorkers without doormen. Get your packages delivered on your schedule. And the best part? It's totally free through January 15.
While this service isn't exactly revolutionary, it could put pressure on competitors to improve their customer experience. I think the end game (as does Amazon apparently) is sub-30 minute deliveries done using energy-efficient and autonomous technology, but that is a ways away, but at the very least, incremental improvements by upstarts will put pressure on the industry as a whole to improve their services (think about it, why doesn't Fedex/UPS already offer evening services to residential areas, they should have been doing this years ago).
If this service was in Seattle (and I didn't live in an apartment complex that essentially provides this service for free) I'd use it.
Meanwhile, one delivery guy can probably handle 10+ deliveries an hour. One guy can easily save us a work-week every night.
The guy who delivers lunch to a company can be delivering the lunch of 100+ people every day. Even if it only saves 10 minutes per person, he's just saved 16 man-hours.
What does it take to qualify as "important" to you?
"Delivering your packages when you're home for the night" sounds nice, but why would I want my packages delivered at night?
I looked at the blog and it perfectly explained the problem: "How many times have you anxiously awaited a package only to come home and find that dreaded little slip hanging from your front door?"
Why not put that on the landing page?
A wise businessman I know used to say "Think like a customer, always anticipate, and have fun!" Take that to heart and you'll do just fine. Good on you for getting this far, and best of luck for the future!
You tell Luna when you'll be home, and the delivery will happen between that time and midnight.
I'm sure there are a ton of folks who wouldn't mind a midnight delivery -- I used to be one of them -- but there are probably a fair amount who would like to get a package at 7 p.m. but would definitely not like to get a package at 12 a.m.
Perhaps as Luna expands, it might consider shifting to a model that allows a smaller time window for the folks who get home earlier. For instance, it might use a two-hour window, so people who get home at 7 will receive their delivery by 9 and people who get home at 10 will receive their delivery by midnight.
First, On initial glance, this appears to be a niche luxury service that skews towards a relatively young demographic. That user base may just be too small to make it worth the big delivery companies time. Also, This business model probably only works in a metro area (I can't imagine the price points needed to make this company viable Batavia Ohio being very palatable to the average consumer).
There may also be other concerns, but these are the ones that I would first worry about as an investor. Either way, it will be interesting to see how this pans out. It really is a solution to one of those problem that in retrospect, was so damn obvious.
I get most things shipped to the office to avoid sitting around at home, but sometimes you get an item that's just too big - those items also tend to be more expensive, making the $6.99 thing more palatable. I hope their numbers account for this effect (i.e., disproportionately large packages).
Dealing with USPS pickup slips is the sort of pain I wouldn't wish on my worst enemy.
Great to hear! Another vote for NYC. :)
Hopefully Amazon expands the Lockers program.
I'm pretty excited to try this out!
There's no way Luna will work for those many millions are trapped in the suburbs (though of course, that's not a prerequisite for success either). That being said, i'd definitely use this service in Minneapolis proper.
Ideal user interaction would be: open the Luna app and scan the InfoNotice.
Perhaps you could hack/co-opt/use carrier services like UPS' MyChoice service, which allows customers to electronically sign for pacakges, and give special delivery instructions.
You're suggesting as a last-minute choice to use luna? That may be harder as UPS checks IDs.
Yes, as an additional source of business on top of those those who have planned ahead and shipped directly to Luna's warehouse.
In this 'after-the-miss' case, Luna could offer to solve an acute, possibly unexpected problem, vs. being one of several options for those who planned ahead (many discussed on this thread: ship to work, use Amazon Locker, etc).
>That may be harder as UPS checks IDs.
That's why I suggested interfacing with carriers. UPS MyChoice allows you to sign electronically for packages and give special instructions. I imagine FedEx has a similar offering.
Most of the time I get stuff delivered to work, but quite often we get angry emails from postroom staff who are swamped with packages and can't determine what's "business critical" post and just people ordering personal items off the web. I can sympathise with that a bit.
I've noticed this with banking too, people decoupling the payment mechanisms ( card accounts, direct debits etc ) from their main accounts.
Edit: I wonder what non-IT people make of such patterns.
I applaud these guys for recognising a gap in the market, but it seems quite risky to me.
I'm wondering if UPS etc. would be interested in partnering with or investing in Luna instead.
And there's no additional fee and I think sending a packet using them is cheaper than doing it the traditional way.
I've always wanted online retailers to just allow me to ship to a local affiliate for the same or less cost, and notify me when it's ready to pick up. This takes it a step further.
Going to go get it may not seem like a big deal. But, if you're, say, walking home with a 2 year old, or it's pouring rain and you don't have a car (I don't here in NYC), or any number of other reasons, actual home delivery can be a really nice thing to have.
So $6.99 to ensure I got the package when I was home? Yes, I'd pay it. Luna: Come to Austin next.
edit: clarity
My difficulty is when a company like Apple sends a package as "signature required." First, will I be able to specify the Luna address, or will I be required to have the billing and shipping addresses match up? Second, will the Luna representative's signature be counted as an authorized signature for UPS's purposes?
Both of these things are mostly out of Luna's control, unless they enter negotiations with these companies. And while this should be a no-brainer for UPS from an efficiency standpoint, you really can't underestimate their ability to make bad decisions.
I'm not a big fan of one time fees, but I can definitely see myself paying for a monthly subscription plan, similar to Amazon prime. Any thoughts of this in the near future?
Still, this appears to be a useful step up from having packages delivered at random times throughout the day.
Amazon locker is great for packages that aren't too large. Of course, only works with products from Amazon.
I'll deliver to my Office for now. I'm excited about this service but skeptical.
(EDIT: Upon re-reading this comment I noticed I came off sounding like this service might be a scam. I'm moreso worried about MITM and subpoenas)
For your peace of mind, our entire delivery fleet is background checked, interviewed and held to very high standards. We log every package that comes to us in great detail for any claims that could be made.
Give us a try, we think you'll like it. Your first delivery is free so you really have nothing to lose!
Thanks for your comment and for your edit.
Anyhoo ... the idea seems cool.
How do you guys deal with faulty products? I know UPS and FedEx cover product issues brought on by the S&H process.
Quick story: A good friend of mine thought he saw an opportunity to make money when 3.5 in floppy disks came out (yes, this is ancient). He found a supplier of bulk disks and placed ads in several magazines offering 50 and 100 disk packs at a good deal. One of the magazines printed weekly. A week after he placed his first ad a competitor came out offering a similar deal. A couple of weeks later, another. And then another. And so on for several weeks. At the conclusion of his agreed-upon twelve week run for the ads he did not renew the contract.
He sold exactly ZERO disks.
He watched as every single one of his competitors pulled out as their contracts ran out.
His conclusion was that these entrepreneurs simply followed each other into a non-existing market. He was first. Others saw what he did and thought there was money to be made. They all followed each other taking a virtual dive off the edge or a cliff. Nobody make a dime.
Ever since he told me that story years ago I've kept an eye out for that kind of behavior. I've seen it many times and in different industries, some with massive capital investments. One such example is the consumer 3D madness that keeps coming back to bite those who try it. But they keep trying! Amazing.