Introducing O.W.L.S.
waterstones.com
waterstones.com
Q: But owls aren’t robots, they’re birds.
A: That’s the end of the questions, thank you.
Ha, nice to companies having a bit of fun. Worth the quick read.I'd rather have companies release occasional posts like this throughout the year, rather than everyone trying to cram theirs into the 1st April.
Charity shops receive tax concessions and get business rate relief.
They also don't have to pay for stock. People are willing to donate their books to a charity shop. If they took them to an independent bookseller they would probably want something in return, either in cash or a trade-in value.
Some charity bookshops get more stock than they can handle. I've heard stories of them taking boxloads to the local tip.
It's not that I didn't believe Amazon, or Google. It's that there seems to be a trend of early release of nerd-candy for R&D projects that may or may not see the light of day. I'm a huge Elon Musk fan, and that's exactly what happened with the hyperloop. The hyperloop may become a reality -- or it may not. In either case, Musk got a great deal of PR for stringing us all along and then making the announcement. I don't feel tricked, but I'm definitely starting to feel manipulated.
Since this is such a tricky issue, humor looks like the best way forward. Nobody need go to extremes and call anybody out. I think everybody is acting in good faith. But it's also easy to generate a lot of hoopla over ideas. Execution is a different matter entirely. And the best way to show that is to spoof it.
tl;dr I liked this post. Made a similar tweet this morning. https://twitter.com/danielbmarkham/status/407526820784140288