Digital Ocean: tech articles
digitalocean.com
digitalocean.com
That's explained mainly by the fact they are paying $50 for each article.
The real genius of it is it goes directly for their audience, something many startups can learn from when they're penning their next stupid startup-article for HN - DO's stuff is going to pay off for years, random startup blah blah is barely going to pay off one time if you're lucky.
Most everyone heavily involved in DO has been around the www for a long long time, lots and lots of very full stack folks who come from the days of having to know your linux kernel in and out but also understand what is going on at 7.. I think that is something we really hold to our core.
One thing we noted about a year or so ago was the disparity that was emerging in the developer world, with one click installs and applications like wordpress becoming more the norm, we wanted to make sure this new generation of front end heavy devs are well supported, this was the easiest way we could find to do so at scale.. so we've invested heavily in it, we have Etel who leads our community programs, as well as two full time technical writers who are fantastic. :)
Always looking for feedback.