The only reasonable explanation is that they have given up on decreasing their churn rate and instead they are focusing on acquiring newbies into their platform. Actually this is kind of sad...
My understanding is that any serious company with issues of this magnitude would solely focus on sorting that out first and doing nothing else than that.
This argument is similar to those people asking things like 'why does india care about protecting animals when they cant even feed their humans'.
Solving one problem does not mean the other problem isnt still trying to be solved.
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Dear MtGox Customers,
Thank you for your patience during an incredible year for Bitcoin and MtGox. We’ve not been able to communicate as we may have wanted, but we’ve been working tirelessly in the background and we’re looking forward to even more progress in the coming weeks, which we’ll be announcing soon.
We have four developments that we are proud to announce today:
Introduction of the MtGox OTP Card
Increased limit for SEPA withdrawals from Poland
A modified trading interface
Trade with no fees from Bitcoin Black Friday through Cyber Monday
Additional Points:
To increase the speed of Bitcoin transactions, we will now require all Bitcoin transfers to pay the standard 0.001 BTC network fee. The fee will be charged separately from your balance.