Most would likely fall into a "speculator" definition, as they don't actually use bitcoins for transactions - therefore they aren't really "adopting" bitcoin, but rather are just stock piling something in hopes it goes up in value in the future.

I.e. if I buy 20 new xboxes but leave them sealed for resale before Christmas, I'm not really an early adopter, instead i'm just a speculating opportunist, even though I did purchase the consoles the day they were released - the same time the "early adopters" did.