young naive hackers and BigCo's "developers, developers, developers" marketing management drones. Call it a hackathon and they'll come.
I may be too old, yet i just don't get how exciting is the app that builds an itineary for visiting most valuable clients or any other CRM app. Until of course 1M is thrown into the pot. And of course excitement disappears again once 1M happens to not even make it to the pot. :)
btw, closing shop at 6pm isn't a sign of conspiracy - it was already an hour past 5pm as in "9 to 5" :) Talking about canyon deep gap between different mentalities ...