Wasn't bitcoin founded on the belief that it should be a currency free from transactional fees? Oh the irony of this Bitcoin Black Friday schtick!
Bitcoin is a free market of validators and transaction-makers who try to find the lowest possible fees to support the most profitable operation for everyone.
PS. Hard-coded block size limit is not approached yet and will be raised by majority of miners when they see huge demand in transactions. If they don't they are undermining the value of the whole network and thus the value of their earnings.