Dating sites tend to give women the advantage though (that I had to finally make my okcupid profile only visible to women interested in women due to too many guys messaging me is unbelievable to a lot of my guy friends) so I can see why some women would see things that way. The guy that goes the extra mile to do something...kind of unfair and terrible...stands out more than being just one among many half interesting conversations there.
Not that that's right, but a lot of women rather enjoy it. :/