Should Apple Buy Tesla?
money.cnn.com
money.cnn.com
- Apple already has a charismatic figurehead. They could put Ive in that role if he wanted it.
- Tesla seems to be doing quite well with the capital and talent they already have.
It's also not as if Tesla needs Apple's brand name; "Tesla" already means "innovative car company" to a growing percentage of the population.
I'll admit it: part of me would be giddy if this actually happened, but it's the kind of giddiness that I'd experience when Marvel and DC announce a crossover movie. It's a nerd-out moment, but then when I think about it critically, I can't see how this would help either company.
Tesla could arguably "need" Apple, but it really doesn't and Apple certainly doesn't need Tesla.
So if someone on here could play the devil's advocate and explain to us how this could be the most wonderful thing since sliced bread, I'd love to hear it. But for now, I'm going to chalk up my momentary giddiness to the irrational fanboy in me and just leave it at that.
Edit: I know Tim Cook mentioned that they make an acquisition every 6 weeks, but they're never high profile acquisitions that would show the market they are trying to change the game.