Reminds me of the quote [1]: "There's very little difference between being early and being wrong."
Sometimes, you have the right idea, but the world isn't ready for it, yet. Appears to be the case for Modu?
edit: found quote reference. [1] Herb Greenberg, 27 Apr 1986, Chicago Tribune. <http://articles.chicagotribune.com/1986-04-27/business/86013...