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Really curious to hear how this works out. I don't recall ever seeing a paid newsletter signup form; most authors/email list owners use email as a free lead gen tool to sell something else (a book, an online course, etc). It'll be interesting to see if people will pay for the email medium itself.

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So far after 8 hours, one of HappyLetter's customers has 13 subscribers. They've only announced their letter on Twitter and ADN. Many of the Gruber-inspired school of bloggers try to minimize ads and rely on direct support from their readers. I think newsletters are a (classy) way that their readers can support them.

"Many of the Gruber-inspired school of bloggers try to minimize ads and rely on direct support from their readers."

That's awesome. I hope it gets traction. I guess we'll see as you move forward ;)

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