Is Apple losing the tablet wars?
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Sure, the "war" helps drive innovation. But, sometimes it's just innovation for innovation sake and not really providing value. Such as HDMI output on smartphones. I'm guessing less than 0.01% of people care about that one.
Anyway, I like my iPad/iPhone/OS X experience. I'm happy and that is all that matters to me in the end when I buy something. I had played with some Samsung products using Android (since I was going to port some of my iOS applications over) and I was completely disappointed. I passed that development onto someone else. :-)
Anyway, to each his/her own! I'm pretty sure more people buy Honda cars than BMW or Tesla and that doesn't mean BMW or Tesla are losing the car wars.
I could use it to easily watch movies/shows on my TV, without having to resort to a computer (not everyone has an HTPC behind their TV, and a tablet is way easier to move than a laptop/desktop).
I could just fire up an emulator (emulations on mobile devices is great those days, you can emulate pretty much every console older than the psx), connect a wireless/Bluetooth controller to it, and use it as a nice, portable "retro"-console.
Returning on your article, I totally agree with your last point. Because chocolate ice cream sell better, it doesn't mean that vanilla ice cream is losing the "ice cream war".
Btw - there are also emulators for iOS which work with BlueTooth controllers (see http://www.thinkgeek.com/product/e762/ )
The most important thing isn't to belong to a group of users, but to use what you like best. Why should I care what anybody else uses if it suits their needs. Why do so many people think they know what is best for other people to use?
I've used this stance many times when (my brother in particular) gives me a hard-time for having a Windows Phone, or using Ubuntu on my dev machine, etc. etc. But the mocking keeps coming.
But I agree that this doesn't have to be a war with only one winner. In my house, we've both Android and iOS devices. And everybody sees pros/cons of their devices of choice.
Maybe we can find a way to retain power over users and let them be productive, while capturing their value. it will be a win-win (we win, and win again).
Cook just said they've sold 170,000,000 iPads to date. Does it really matter anymore what Apple does here unless you're a shareholder?
and finally if it's 50/50, and stays like that for a couple of years, then you should probably invest in some cross-platform development environments.
it's not just marketing, believe me.
It's also pretty common for companies to sink money into developing native apps for either platform only to find that they get few users and ultimately generate little to no revenue. It totally varies depending on the nature of the product or service, but I've rarely encountered situations where market share was a primary indicator of what platforms a product or service needed to support.
Plus, not everyone of us is out to make millions or build the next Facebook/Apple/Google/Microsoft/Adobe etc. If I can develop an awesome app (or apps) for iOS (and enjoy doing so) why can't I just make a good living doing that? Or even build a small company over it? It sure is heck easier to test on iOS devices than throw it out to the android world, hoping it will be good on whatever device the user chose. It is what it is. I'll take less market share over trying to appease the entire world if it's easier (or even feasible) for me to do so.
Anecdote: I guess that is why I was so excited to see Sour Cream and Onion Doritos back on the market (only for a short time, dammit). These were my favorite Doritos flavor when I was a child. I bought several bags and now they are gone again. This is what going only for highest profit margins and market share does. This is why we lose our fun sci-fi shows to freakin' wrestling. And, why I can't find David's(TM) nacho cheese flavored sunflower seeds at the store. Grrr...
Just treat such discussion as a "tell" that someone is much more interested in having people listen to them than in having anything worth saying.
They purchase an Xbox and then spend the rest of their time convincing PS3 users they made a mistake. Android vs iPhone. Coke vs Pepsi. Mercedes vs BMW. etc etc etc etc.
http://en.wikipedia.org/wiki/Betteridge%27s_law_of_headlines
Historically Android tablets have had support dropped much more quickly than iPads. I'm sure there are lots more Gingerbread, Honeycomb and Ice Cream Sandwich based tablets just sitting in a drawer somewhere replaced by shinier newer tablets running Jelly Bean than there are iPads which have a much higher "hand-me-down" or resell value even if the original owners move on to something newer.
Anecdotal:
I know a few people just now considering upgrading from their iPad gen 1, and not a single person who is still using a first gen Android tablet.
FULL DISCLOSURE: I work for Apple.
The other important factor for HNers is rate and volume of app purchases, the last figures I saw there were also completely dominated by ios - that is to say, Apple users buy tons of apps compared to Android.
Would be interesting to see the current stats.
There's probably enough external data to confirm that the iPad owns the real lion's share though.
E.g. http://gigaom.com/2013/07/23/the-ipad-accounted-for-84-3-per...
I'm not a tablet user, but from observation that seems to remain true.