The idea that they would charge for these smaller OSX updates is bizarre, and the price point has been in the "we need this for accounting" range in the past.
Not true at all. Maybe if you're using old or unsupported hardware.
At most you'll need to set your BIOS to Optimized Defaults.
Trying to run OS X on non-Apple hardware makes the old days of "cumbersome" Linux-systems look like kindergarten-stuff.
I'd hardly say it just runs.
The best I had was a system which booted (incredibly slowly) and for which I could never get wifi working.
YMMV, but you have been warned. Even with good documentation, there is absolutely no guarantee you'll get anywhere at all.
Their recommended builds are excellent, even if you were only to use them for Windows.
It's literally build the computer, put the required software on USB drive(Unibeast). Boot computer, format drive, install OSX. Run Multibeast. Voila. Keep usb drive for when you update.
You mean EFI? Because Macs don't have any special hardware inside, and especially not any "authentic Mac" chips.
Something Microsoft would love, love, love to change about themselves. http://en.wikipedia.org/wiki/Microsoft_Surface
Windows 8.1 is about as equivalent to OS X 10.9 as you can get and it was also free.
What exactly is the "boot to the face" here?
I'm willing to wager that Apple never charges for an OS update again. I'm surprised they've taken this long to make the leap. (Of course, Microsoft makes more from OEM licensing than upgrades, but it's still a blow to their value in the consumer headspace.)
FULL DISCLOSURE: Apple employee.
Not only will Apple get some good press for this (barring any major technical snafu) but they'll glean some additional community goodwill and drastically reduce the number of legacy OS X versions in the wild.
I will give that driver support for wifi cards may make some computers more awkward than others. It's very rare these days that any common device other than a wifi card or a just this week released graphics card causes problems any more.
(As an aside, how do you escape asterisks here?)
Sources: http://appleinsider.com/articles/13/09/02/windows-8-jumps-pa...
http://www.netmarketshare.com/operating-system-market-share....
In terms of period that's equivalent to giving 8.1 free to all W7 users (both SL and W7 were released mid-2009)
Apple could (and now indeed does) give away their software for free and still make a decent living. Their software wont run on any hardware they haven't already made a profit on, so there's no significant "piracy" risk either way.
That said, Windows 8.1 was a free upgrade for everyone already on the Windows 8 bandwagon (and thus in need for some overhauls).
The promotion has long since ended.