Read the article again. That's not the Forum, that's the VTM Group, which handles their marketing and legal concerns. The USB Implementers Forum itself didn't make a statement.
This idea did not sit well with VTM Group, the people serving as the
management, PR, legal, and membership and licensing department of the
USB Implementers Forum
I don't know about that. Publishing houses are certainly separate from authors, and record labels from musicians.
Don't underestimate the USB Implementers Forum. Despite its name, it is not an organization of USB users (big and small). They have a direct interest in this matter because:
a) Like every organization, they need to have some source of income. Technically, they're a non-profit organization, but they're also the one who issue the VID, and a company giving out PIDs to whoever wants them is eating their "lack of profit".
b) Its members who have an interest in consumer devices/end products (i.e. companies that don't sell chips, but devices using chips) tend to be large and slow-moving. The Kickstarter crowd is pecking at their business options. (True story).